Are you looking for ways to keep your properties rented, or ways to encourage word of mouth about your properties and bring in more of the same quality renters you have already? One way may be to put some extra energy into your referral rewards programs. Below, Clean Earth Restorations gives San Diego property management companies some referral reward ideas.
One important thing to consider is your ideal renter profile. With that in mind you can develop a list of possible rewards that you think would interest or attract that specific renter profile. Do you rent in a coastal area? Offer a free sailing class or a free surfboard. (This could also be a great way to develop beneficial relationships with local businesses.)
Here are some other great reward ideas for San Diego area property managers:
- We hate to state the obvious, so we’ll just get it out of the way – cold hard cash. Cash is king in a lot of renters’ hearts. You can be sure it will inspire someone to bring in a friend.
- Classes. San Diego is a large conglomeration and we are lucky to have access to many kinds of classes — from organic container gardening to craft beer making and everything in between.
- Airfare. Though we think there’s almost no reason to leave San Diego 😀 we think that a free ticket to a destination of choice could really inspire someone to make a referral.
- A year of free ______. As long as someone is still renting from you, you can offer a year of free something for bringing in a referral (with stated limitations of course) — Starbucks, car washes, dog-walking service, carpet cleaning, cable TV and Internet, housekeeping…
- Padres or Chargers tickets. Depending on your ideal rental profile, you may find that free sports tickets can really turn referral heads.
- Staycation weekends. Many people can’t get away for long periods but would really appreciate a weekend “someplace else”. San Diego is a stone’s throw from the beach, the mountains and the desert (not to mention Los Angeles and everything in between). Offer an Airbnb voucher to cover a weekend “staway”.
- Spend or save, referrer’s choice. People love choosing — let your referrer choose between one of your referral rewards now or “save” their referral to combine with future referrals and receive something more extravagant — free month’s (or months) rent, electronics, a rental upgrade.
Share your own referral reward ideas in the comments below. And if you need commercial carpet cleaning for your referral rewards program or your properties, make sure and click through the commercial carpet discount coupon below.